SEO stands for Search Engine Optimization. It is the practice of improving a website to increase its visibility and rank higher in unpaid, organic search engine results.
WHAT IS DIGITAL MARKETING?
As a Digital Marketing Expert in Calicut personally think that Digital Marketing means promoting products, services, brand names or even companies through digital channels. It uses the Internet and other digital media such as media, websites, e‑mail, mobile apps and search engines to reach customers. Digital marketing is different, from marketing because it allows businesses to target people based on their age, interests, browsing patterns and buying habits. Moreover digital marketing lets marketers watch how campaigns perform analyze data and create plans that bring returns on investment (ROI).



